Interview: Why Samsung put a UK startup centre stage | Computer Weekly
Briefly

Oxford Semantic Technologies, founded by University of Oxford professors, showcases a unique AI approach using Knowledge Representation and Reasoning (KRR). Unlike traditional machine learning, KRR prioritizes logical inference, making AI decisions more explainable and accurate. Acquired by Samsung in 2022, its technology gained attention for enabling efficient AI operations on devices like smartphones, addressing computation and data privacy concerns. Co-founder Ian Horrocks highlights the technology's capability to process data without transferring it to the cloud, ensuring user control over sensitive information, which is integral to the future of AI adoption.
Oxford Semantic Technologies leverages Knowledge Representation and Reasoning to improve AI inference accuracy, drawing interest from Samsung with its on-device capabilities.
The culmination of years of research at Oxford, this innovative technology allows AI to run efficiently on smartphones, addressing critical data privacy concerns.
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