"OpenAI announced Friday that it will begin testing ads on ChatGPT in the coming weeks, opening the door to another potential revenue stream for the AI company in addition to its subscription-based models. The ads will appear at the bottom of the chat window "when there's a relevant sponsored product or service based on your current conversation," OpenAI said in a blog post. In one example shared by the AI company, a user asks for authentic Mexican dish recommendations."
"ChatGPT responds with ideas for carne asada and pollo al carbon dishes and then links to a grocery brand advertising hot sauce. Only adults who use the free version of ChatGPT, or ChatGPT Go, a new low-cost subscription plan OpenAI announced Friday, will be shown ads. Higher-tier subscriptions, including Pro, which now costs $200 a month, will not include ads, OpenAI said."
"OpenAI framed the introduction of the ads as a way to keep the free and low-cost versions of the chatbot accessible to more users. "Our enterprise and subscription businesses are already strong, and we believe in having a diverse revenue model where ads can play a part in making intelligence more accessible to everyone," OpenAI said. The AI company said the ads will not influence the answers ChatGPT provides and that it will not share conversations users have with the chatbot - or their data - with advertisers."
OpenAI will begin testing ads on ChatGPT in the coming weeks to add a potential revenue stream alongside subscription plans. Ads will appear at the bottom of the chat window when a sponsored product or service is relevant to the current conversation. Example behavior includes recommending dishes and linking to a grocery brand advertising hot sauce. Only adults using the free ChatGPT or the low-cost ChatGPT Go plan will see ads; higher-tier subscriptions such as Pro will remain ad-free. OpenAI says ads will not influence ChatGPT's answers and that user conversations and data will not be shared with advertisers. The company positioned ads to keep lower-cost access available.
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