"OpenAI's latest text-to-video generating app, Sora 2, exploded onto the scene late last week, quickly devolving into a mind-numbing mess of AI slop. Before OpenAI stemmed the flood with crudely implemented guardrails, users immediately started generating footage featuring copyrighted materials, from SpongeBob SquarePants cooking up meth to CEO Sam Altman grilling a photorealistic Pikachu. The spread of copyrighted material on the app sparked a debate surrounding the mass infringement of protected intellectual property, which has already led to major Hollywood studios coming after OpenAI's competitors."
"Altman said that "in the case of Sora, we've heard from a lot of concerned rightsholders and also a lot of rightsholders who are like 'My concern is you won't put my character in enough.'" While they allegedly told him that they want "restrictions" so their characters wouldn't "say some crazy offensive thing," Altman says copyright holders want "people to interact" and to "develop the relationship" to make their franchises become "more valuable.""
OpenAI released Sora 2, a text-to-video app that rapidly produced user-generated clips replicating copyrighted characters and scenes. Weak initial guardrails allowed immediate viral creation of infringing footage, including SpongeBob cooking meth and a photorealistic Pikachu. The surge of copyrighted material led to debates over mass IP infringement and legal pressure mirroring lawsuits against other AI image generators. Sam Altman reported mixed responses from rightsholders, saying some expressed concern while others want greater character presence under restrictions to prevent offensive outputs. Major content producers historically resist unauthorized reproductions, and some studios have pursued legal action against AI creators.
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