Businesses often prioritize rewards over risks with new technology like generative AI despite power consumption concerns, jeopardizing sustainability goals.
Pure Storage targets addressing the excessive power consumption issue of generative AI by positioning itself as a sustainable alternative with efficient flash storage solutions.
Generative AI's power demand drives data center power consumption growth, with significant implications for carbon emissions and expanding data center infrastructure.
#technology-innovation #sustainability #generative-ai #data-center-efficiency #corporate-responsibility
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