"In October, a song called "I Run" materialized on TikTok, an unrepentant earworm of an EDM track that seemingly commandeered everyone's For You Page. Users fell hard and fast with some even crowning it the "song of the year" in between pleas for its release on streaming platforms. The production, tight and unrelenting, received a lauded boost from siren-like vocals that fans insisted belonged to British R&B songstress Jorja Smith. Before long, the song climbed to #11 on Spotify's U.S. chart."
"Soon after, users discovered that the track was actually released by HAVEN., an emerging project from British producers Harrison Walker and Jacob Donaghue. They admitted that the vocals were produced using Suno, a generative AI platform, to "transform" Walker's voice into something completely unrecognizable. The revelation triggered a now familiar sequence: takedown notices, industry panic, and the song's exile from major streaming platforms. Spotify confirmed no royalties were paid."
A viral EDM track titled "I Run" dominated TikTok and reached #11 on Spotify's U.S. chart after users attributed its siren-like vocals to Jorja Smith. Jorja Smith denied involvement, and internet sleuthing traced the release to HAVEN., a project by Harrison Walker and Jacob Donaghue. The producers admitted using Suno, a generative AI platform, to transform Walker's voice into an uncanny vocal mimic. Platforms issued takedowns, Billboard withheld the song from the Hot 100, and Spotify confirmed no royalties were paid. The episode demonstrates that AI-produced music can rapidly achieve mainstream traction while producing legal, commercial, and ethical uncertainty.
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