'The rocket ship keeps going off': inside the Nvidia phenomenon with author Stephen Witt | Fortune
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'The rocket ship keeps going off': inside the Nvidia phenomenon with author Stephen Witt | Fortune
"I think if the company was selling breakfast cereal, a lot of them would retire, but they're making what they believe to be the single most important technology of all time"
"I can't leave now ... I just can't not be working with this technology. It's like a once-in-a-lifetime opportunity."
"they're a very generous employer, especially with employee stock purchasing programs."
Nvidia employees receive staggering financial incentives to retire, yet few leave because of a strong fear of missing out on pivotal AI technology and future gains. The company's GPUs are central to the AI boom and are seen as foundational infrastructure underpinning rapid industry growth. Generous employee stock purchasing programs and soaring valuation reinforce retention alongside intrinsic motivation to work on a once-in-a-lifetime technological opportunity. Nvidia’s GPU development was gradual and risky, built in a Field of Dreams fashion without immediate customers. Long-dated technological investments often require buffers to allow time for value realization.
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