
"Firestone Walker CEO Nick Firestone expressed his commitment to maintaining the quality of Trumer Pils, stating, 'Fundamentally, I'm a Trumer drinker. If this brewery had sold to somebody else, I would be the guy in the comments saying, 'You better not change the recipe, you better keep it the same!'"
"Firestone emphasized that customers would not notice a disruption in supply or a change in flavor, as the company is already working closely with Trumer brewmaster Lars Larson to adapt the recipe to its facility."
Trumer Pils, a successful craft lager brewed in Berkeley for 22 years, has been sold to Firestone Walker, which will relocate production to its facility in Paso Robles. This sale occurs amid a challenging time for the beer industry, with several breweries in the Bay Area closing. Firestone Walker's CEO, a longtime Trumer drinker, assures that quality will not diminish and that they are collaborating with Trumer's brewmaster to adapt the recipe. The taproom's closing date remains unconfirmed as operations wind down.
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