"Starting a business is exciting, but for women over 50 transitioning to entrepreneurship, it's essential to choose low-risk opportunities while leveraging existing skills and passions."
"One of the easiest ways to lower the risk when starting a business is to choose something you're already familiar with, providing a smoother transition into entrepreneurship."
"Service-based businesses like consulting, coaching, and freelance writing usually have low overhead costs and reduce financial risk while allowing growth from existing expertise."
"Validate your business idea to ensure market demand exists; research competition and potential customers to minimize risks associated with starting a venture."
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