During Compass's fourth-quarter 2024 earnings call, CEO Reffkin highlighted that nearly half of the markets they operate in have stopped enforcing the CCP rule from NAR, which can hinder a brokerage's ability to secure exclusive listings. He noted a 150% increase in Compass's Private Exclusives since July 2024, now constituting over 30% of their listings. There are varying views on CCP's impact on market exposure, with critics like Reffkin claiming it limits seller choices, while proponents argue that MLS listings see higher sales prices.
Since July 2024, Compass's Private Exclusives have grown by 150%, with the share of all Compass listings that are exclusives now topping 30%.
Reffkin argues that CCP limits sellers' choice by forcing them to advertise on an MLS, constraining their options and reducing potential market exposure.
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