Why Cadbury Creme Eggs Don't Taste Like They Used To - Tasting Table
Briefly

The beloved Cadbury creme egg has seen a significant formula change since 2015, switching from its signature Dairy Milk chocolate to a standard blend. This change has sparked nostalgia and disappointment among fans as they feel it detracts from the original flavor. The partnership between Cadbury and Hershey since 1988, and later Kraft's acquisition, has troubled the brand integrity, leading to comparisons of the change to 'The great chocolate betrayal'. Amidst these changes, the current egg shortage in the U.S. has added complexity to the candy landscape.
When Cadbury changed its formula for the creme egg in 2015, it ignited feelings of nostalgia and disappointment among fans who longed for the original taste.
Cadbury's transition to a standard chocolate blend from its classic Dairy Milk in the creme egg has led to what fans call 2015's great chocolate betrayal.5 It affected chocolate lovers deeply.
Under Hershey’s production since 1988 and Kraft’s acquisition in 2010, the Cadbury creme egg has undergone significant flavor changes that do not align with original expectations.
Chocolate lovers now face a challenging chocolate landscape as Cadbury is now linked with subpar ingredients, which some loyal fans directly correlate to the decline of taste.
Read at Tasting Table
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