The article discusses business expansion, defined as the process of increasing market reach, capacity, or revenue generation. It emphasizes that expansion can take various forms, such as entering new markets or launching new products. Key indicators to consider before expansion include steady cash flow and consistent profitability, which signal the company’s readiness to manage potential risks associated with growth. Business owners are urged to carefully assess their financial stability and market landscape to determine if it's the right time to pursue expansion opportunities.
Scaling a business involves expanding its reach, market presence, or capacity to generate revenue, which may include new products, services, or geographical locations.
Having a steady cash flow allows for investment in growth opportunities without risking current operations, indicating readiness for expansion after consistent profitability.
Business owners should evaluate their financial health and market conditions carefully before deciding to expand, ensuring they are prepared to manage additional risks.
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