"In his reflections on the 2025 Wall Street Journal CEO Council summit held in December, WSJ Leadership Institute president Alan Murray noted that CEOs are not actually preoccupied with AI, tariffs, or geopolitics. Instead, they're focused on something far more fundamental: people and culture. How do you build an organization that can adapt, collaborate, and innovate amid persistent volatility? That instinct is correct. Yet one of the most effective tools for strengthening culture and developing talent remains surprisingly underused-skills-based volunteering (SBV)."
"In a world shaped by geopolitical conflict, climate disruptions, pandemic aftershocks, and unpredictable supply chains, companies need employees who can navigate complexity with creativity and resilience. Skills-based volunteering is a proven, powerful way to build those capabilities while contributing meaningfully to communities and giving employees the purposeful work they crave. SBV is unlocking the next wave in talent potential and catalyzing the workforce of the future."
CEOs prioritize people and culture as essential to building adaptable, collaborative, and innovative organizations amid ongoing volatility. Skills-based volunteering (SBV) pairs employees' professional expertise with community organizations' needs to develop agility, systems thinking, and cooperative problem solving. SBV exposes employees to resource-limited, rapidly changing environments that accelerate leadership development and creative problem solving. SBV strengthens company culture by offering meaningful work, reconnecting teams to shared values, supporting well-being, and fostering belonging. Nonprofits receive critical skills and networks while companies gain talent development, engagement, and multi-layered returns that help prepare the workforce for future challenges.
Read at Fast Company
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