The 2025 Salesforce survey revealed that less than half of business leaders feel their data strategies align with their business priorities, down 14% from 2023. As data-driven decision-making grows in importance, trust in data is dwindling. Many leaders express inadequacy in finding and analyzing necessary data due to various uncertainties in the business environment. Particularly notable is that while 72% of leaders see their career development tied to being data-driven, over half lack confidence in their analytical skills, especially those in creative roles.
Fewer than half of business leaders report their data strategies align with business priorities, with confidence in data analytical skills particularly lacking among 'right-brained' leaders.
The 2025 Salesforce survey shows 72% of leaders believe their careers hinge on being data-driven, yet 54% lack confidence to independently analyze data.
The convergence of macro and micro uncertainties has placed unprecedented pressure on business leaders to have immediate access to relevant data for impactful decision-making.
Despite the rising importance of data-driven decisions, trust in data is waning, with many leaders feeling unprepared to find and interpret necessary analysis.
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