#data-strategy

#data-strategy

Holland & Barrett models its data organisation on a three‑Michelin‑star restaurant: raw data foundations, a data warehouse to process data, and analysts serving insights.

An effective AI strategy relies on a robust data strategy.

Data strategy will be the defining factor in the future of CTV advertising.

Actionable data drives campaign decisions and business results, making prioritization over vanity metrics essential.

Group thinking in ad tech traps companies in outdated strategies, preventing adaptation to evolving market conditions.

Krista Pouncy-Dyson pioneered programmatic media with Performance First Digital, emphasizing data strategy and transitioning from a corporate career to entrepreneurship.

Creators can significantly enhance marketing effectiveness through strategic, data-informed approaches.

Netscape competes with Microsoft, while various technology articles examine social and political issues influencing the tech landscape.

Nationwide Building Society focuses on generative AI to empower employees and enhance customer experience, ensuring that technology complements human efforts.

Start measuring L&D effectiveness by defining business objectives first.

Design training programs with specific metrics in mind from the beginning.

Data mesh is a decentralized approach where domain experts manage their own data, treating it as a product.

SQL databases manage structured data efficiently, while NoSQL is ideal for unstructured data.

Markus Schümmelfeder's vision as CIO has transformed Boehringer Ingelheim into a data-enabled organisation, emphasizing technology's role in business processes.

Business leaders struggle to align data strategies with priorities; confidence in data interpretation is declining, especially among creative-oriented leaders.