""I searched for jobs every single day in that Home Depot bathroom. Terrell's generation is entering the workforce in a particularly unlucky moment.""
""The unemployment rate for Americans between 22 and 27 is now at its highest level since the pandemic. The job market is really sluggish right now.""
""Especially with marketing, a lot of people think it can be replaced with AI, she said. Entry-level workers are finding it difficult right now to get their foot on the ladder at all.""
""When no jobs exist, they're creating their own. Terrell, who started a YouTube channel as a student, decided to build a marketing portfolio by making videos for brands.""
Ashley Terrell, a 2024 University of Hawaii graduate, struggled to find a marketing job, receiving only an offer from Home Depot. The job market for her generation is particularly tough, with the lowest hiring rates since 2020 and high unemployment among young adults. Many entry-level positions are threatened by AI, leading to pessimism about job prospects. Some graduates are forced into unexpected roles or remain unemployed, while others, like Terrell, are creating their own opportunities by building portfolios and reaching out to brands directly.
Read at www.theguardian.com
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