Extended-range electric vehicles (EREVs) represent a bridge between traditional hybrids and fully electric vehicles, featuring an electric propulsion system supplemented by an internal combustion engine that acts as a generator. Ford CEO Jim Farley emphasized their importance in the American market due to consumers' love for large vehicles. EREVs offer a solution to the economic issues surrounding large electric trucks by avoiding the need for prohibitively expensive and massive batteries, allowing for extended travel without extended charging times. Major automotive brands like Ram and General Motors are also investing in EREV technology.
Farley explained that consumers won't pay the added premium for fully electric trucks, creating a tough economic challenge for automakers trying to meet large vehicle demand.
Consumers have proven they love large vehicles, and EREVs present a solution by offering convenience and equity while avoiding the need for expensive large batteries.
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