Cadillac is experiencing a notable increase in the number of Tesla owners switching to its Lyriq electric vehicle model, capturing approximately 10% of its sales from these former Tesla customers. The company reported a remarkable 80% conquest rate for the Lyriq alone. In California, Cadillac registrations surged 60% year over year, reflecting its growing appeal in a key market. The luxury brand's extensive EV lineup expansion has led to increased retail sales, with its EV segment up by 37% in the first quarter of the year.
Cadillac's EV lineup witnessed a remarkable 80% conquest rate for the Lyriq model, indicating that Tesla owners are increasingly switching to Cadillac.
General Motors' luxury division has fostered good interactions with Tesla customers, with the Lyriq's current conquest rate of 10-15% now seeing an upward trend.
Collection
[
|
...
]