Campari is an iconic Italian bitter liqueur recognized for its herbal flavor and vibrant red color. Originating in 1860, it has become a staple in classic cocktails like Negroni and Americano. Despite its intense bitterness, it enhances the complexity of mixed drinks, making it beloved by cocktail enthusiasts. Made from an infusion of herbs, spices, and fruit, Campari’s unique profile includes notes of orange peel and cherry, setting it apart from sweeter options. Although substitutes exist, achieving its distinctive taste remains challenging.
Campari is widely recognized for its bold bitterness and bright red color, making it a staple in classic cocktails like the Negroni and Americano.
Despite its bitter profile, Campari adds depth and nuance to sweet and sour drinks, making it a favored choice among cocktail enthusiasts.
Originally created in 1860 in Italy, Campari's unique bitter flavor blends notes of orange peel, cherry, and spices, setting it apart from sweeter liqueurs.
While it can be hard to find a suitable substitute for Campari, any red amaro or Aperol can work in a pinch, albeit with taste differences.
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