BIGFACE coffee pop-up opened on Valencia Street, drawing a large crowd of fans and locals eager to try Butler's new venture. The pop-up featured a polished, branded atmosphere with a full espresso bar, a Corner Market mini-retail area, and pastries from Bernal Bakery. While Jimmy Butler was not present, his personal barista, Rodney Mustelier, served customers. High prices, like ten-dollar lattes, were accepted by guests who enjoyed the quality with some claiming it was the best matcha they had tried.
"Inside the pop-up, everything was curated to the nines: red and white, BIGFACE branded, primed and polished for opening day. The shop featured a full espresso bar, mini-retail in its 'Corner Market,' and a locally sourced pastry selection, this week from Bernal Bakery."
"While Butler had not yet appeared, his traveling personal barista, Rodney Mustelier, was on hand. The prices were appropriate for those with an NBA contract, but no one seemed to mind."
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