VMware Explore Barcelona 2024 must shift focus away from acquisition fears to reassure customers of its commitment to reliability and R&D under Broadcom.
With over half (51.9%) of VMware customers considering alternatives due to dissatisfaction following the Broadcom acquisition, VMware’s market leadership hangs in the balance.
Criticism over licensing changes has caused VMware to face genuine concern, making the upcoming conference a pivotal moment for the company's strategy and customer relations.
VMware needs to enhance its messaging to overcome negative sentiments and reestablish trust with its customer base as it navigates post-acquisition challenges.
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