‘I think there's always going to be a place for the biggest talent with large and growing audiences,’ said Jen Sargent, the chief executive of Wondery, which is owned by Amazon. They can command higher deal sizes because the math works.
The announcement came shortly after Alex Cooper said that Call Her Daddy would be leaving Spotify's distribution and ad sales team for SiriusXM in an agreement reportedly worth up to $125 million.
This week, Travis Kelce and his brother Jason Kelce announced a partnership with Wondery for their New Heights podcast worth $100 million or more.
An earlier spree of lavish celebrity podcast deals largely fizzled, with series from Kim Kardashian and from Prince Harry and Meghan, Duchess of Sussex, seen as failing to justify their cost.
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