New generative AI models capable of problem-solving and complex reasoning can streamline content planning and creation, making them excellent research assistants for marketers.
Google Gemini and OpenAI's o1 represent a new category of generative AI called large reasoning models (LRMs), which are designed to approximate reasoning and decision-making.
Unlike large language models, LRMs are able to engage in logical analysis, assisting with tasks like collecting and organizing information for content marketers.
For my print-on-demand t-shirt business, I used Gemini to generate a list of article topics by connecting Superman themes to current events, significantly speeding up the research process.
#generative-ai #content-marketing #large-reasoning-models #research-assistance #automated-content-planning
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