Amber and Dean Neufeld, fans of the Twilight franchise, purchased Bella Swan's house in 2018 for $360,000 and have transformed it into a profitable Airbnb rental. As the nostalgia for Twilight grows among millennials and captures the attention of Gen Z, the property now earns up to $140,000 annually. Despite being amid a booming market, the couple maintains their focus on preserving the fan experience rather than inflating prices, making the house a unique destination for both nostalgic fans and newer followers of the franchise.
When the house popped up on the market, I was like 'Oh my gosh, I know that house.' This quote perfectly encapsulates Amber Neufeld's deep connection to the 'Twilight' franchise as both a fan and a homeowner who turned her passion into a business.
The property has continuously crashed the Airbnb site, with bookings for a year in advance selling out within minutes. This highlights the immense popularity of the Twilight franchise and how well it resonates with both millennials and Gen Z.
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