"Career coaching for college students has exploded into a lucrative niche, with prices ranging from a few hundred dollars an hour to $50,000 for intensive programs. The appeal is simple: entry-level job competition has intensified so much that parents see coaching as insurance on their $65,000-per-year college investment."
"Beth Hendler-Grunt started Next Great Step, a New Jersey career coaching company, a decade ago. Initially, she had to sell parents on her value, but now she employs a growing team and works with students as early as freshman year, achieving a placement rate of over 80%."
"As one Connecticut pediatrician who hired a coach for her daughter stated, 'She really needed to put her best foot forward in this market.' This sentiment reflects the increasing reliance on career coaching to navigate the competitive job landscape."
Career coaching for college students has rapidly grown into a profitable sector, with services priced from a few hundred dollars to $50,000. Christopher Rim and Beth Hendler-Grunt are notable figures in this field, with Hendler-Grunt's company achieving an over 80% placement rate. Parents increasingly view coaching as essential for their children's success in a competitive job market, often considering it a necessary investment alongside college tuition, which averages $65,000 per year.
Read at Entrepreneur
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