"Along with the action on the bright blue courts, there's plenty to enjoy about the US Open that has nothing to do with tennis. You know about the Open's signature drink, Grey Goose's Honey Deuce, and this year, the Korean-inspired fried chicken restaurant, Cocodaq, emerged with the must-order food item, thanks to its viral caviar-topped chicken nugget boxes that went for a cool $100 a box. There was also the hard-to-come-by kelly green US Open hat that was the must-have merch of the season."
"Preppy chic and tenniscore were in full force at the US Open 2025. Here are our favorite street style moments of this week. Scarves are having a moment right now, especially as a belt. A pullover sweater is essential for chilly night matches. This Mets fan's white-rimmed Ray-Ban sunglasses are the perfect summer accessory to a bold printed look. Color blocking works for shoes, too, and these pink Adidas added the perfect flair to this look."
The US Open functions as both a major tennis competition and a high-profile social event where non-tennis attractions draw attention. Signature consumables include Grey Goose's Honey Deuce and viral food like Cocodaq's caviar-topped chicken nugget boxes sold for $100 per box. Kelly-green US Open hats became sought-after merchandise. Street style emphasized preppy chic and tenniscore, with trends including scarves worn as belts, pullovers for chilly nights, white collared shirts, Panama hats, cable-knit sweaters, and tennis whites. Accessories and footwear made bold statements through color-blocked sneakers, white-rimmed Ray-Bans, interesting flats, and Merrell water shoes.
Read at Business Insider
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