The Museum of Art Pudong in Shanghai is hosting Loro Piana's first-ever exhibition, "If You Know, You Know: Loro Piana's Quest for Excellence," marking the luxury brand's 100 years. Unlike typical retrospectives, the exhibition emphasizes the brand’s evolution from a wool spinner in 1924 to a leader in luxury natural fibers. Featuring a blend of historical artifacts, including an ancient combing machine, the exhibition reflects Loro Piana's dedication to sourcing materials from nature, showcasing both historical and contemporary fashion pieces to convey the brand's journey and its roots in artisanal craftsmanship.
The Museum of Art Pudong is hosting Loro Piana's first exhibition, celebrating its 100-year history of excellence in sourcing natural fibers like cashmere and vicuna.
This exhibition marks Loro Piana's evolution from a wool spinner in 1924 to a modern luxury brand, intertwining art with the company's dedication to natural materials.
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