"Aitana Lopez, who boasts 392,000 followers, doesn't really exist. She is an AI-generated influencer created by the Barcelona-based tech agency The Clueless, and reportedly earns up to $10,000 each month."
"Although her bio makes it clear that she is a virtual creation, it's less obvious whether the people commenting 'stunning!' and 'fantastic as always' under her hyper-real photos have cottoned on."
"In a particularly Black Mirror twist, the glowing praise sometimes seems to originate from the accounts of her fellow AI influencers, immaculate 'women' with flawless skin and slightly uncanny eyes."
"Their content is often barely distinguishable from the output of your classic Instagram hot girl: there are 'get ready with me' videos, workout pictures, iced coffees galore and even Dior-branded under-eye patches."
Aitana Lopez, an AI-generated influencer, embodies California cool with her pink hair and boho outfit at Coachella. Created by The Clueless, she has 392,000 followers and earns up to $10,000 monthly from modeling and brand collaborations. Despite her bio indicating she is a virtual creation, many followers may not realize this, as they engage with her content. Other AI influencers also exist, sharing similar content and blurring the lines between reality and digital personas, often receiving praise from both human and AI accounts.
Read at The Independent
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