Will Smith's YouTube promo videos for his comeback tour contain crowd footage that appears to be AI-generated, showing artifacts such as extra fingers, morphing hands, missing eyes, distorted faces and warped signs. The footage aimed to convey fan adoration and reinforce his return to the stage, but the visible glitches created perceptions of inauthenticity and desperation. Viewers debated whether YouTube's new AI image upscaler caused the anomalies or if the clips were generative AI, with many asserting the latter. The controversy clashes with Smith's onstage themes of redemption and a bid to regain public approval.
Will Smith has got himself into an embarrassing scrape that's painfully ironic, whilst completely exemplifying the slightly desperate edge he's had since that moment at The Oscars. Of course, it involves AI (as every decent scandal does at the moment), and it is exactly the opposite of what his personal brand needs at the moment. It's his biggest AI mess since that spaghetti video we were traumatised by.
The Fresh Prince is currently embarking on his comeback tour, and eagle eyes have spotted a use of generative AI that, frankly, belongs in 2023. The promo videos for the concerts contain footage of fans fawning and crying over his onstage performance, presumably to whip up the feeling that we all missed him very much and are delighted to see him back where he belongs. But unfortunately, those 'fans' have the distinct aroma of being AI generated, six fingers and all.
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