"If you've been scrolling Instagram lately, you may have spotted a burst of vibrant pastel walls, tropical motifs and shoutouts to "la casita" popping up around Astoria. That's because Bad Habits, the restaurant and lounge on Broadway, has fully leaned into the Bad Bunny hype with a full replica of the singer's famous La Casita installation, which has turned the Queens neighborhood into a mini pilgrimage site for fans."
"The installation debuted during a watch party for Bad Bunny's surprise concert in San Juan, but the timing couldn't be better. With Benito now locked in as the 2026 Super Bowl halftime headliner, the move feels celebratory and strategic all at once. For now, though, the façade is sticking around only through October 6, giving New Yorkers a limited time to snap their photos and lean into the vibe."
"And yes, there's an incentive: Anyone who posts a shot of the La Casita backdrop and tags both Bad Habits and Bad Bunny gets 10% off their bill. It's a clever hook in the age of content: selfies turn into discounts, tags turn into foot traffic, and the buzz feeds back into the venue itself. Of course, Bad Habits has never needed a gimmick to pack the room."
Bad Habits, the restaurant and lounge on Broadway in Astoria, installed a full replica of Bad Bunny's La Casita facade, creating a colorful fan attraction. The installation debuted during a watch party for Bad Bunny's surprise San Juan concert and remains through October 6. Patrons who post a photo of the La Casita backdrop and tag both Bad Habits and Bad Bunny receive 10% off their bill. Bad Habits is known for its weekend dance floor, DJ nights, colorful cocktails and Dominican comfort foods like mangu and empanadas. The pop-up amplifies the venue's appeal by converting social media attention into foot traffic.
Read at Time Out New York
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