I shopped for my family's groceries at both Walmart and Target. Some prices were similar, but the experiences weren't.

"I shopped for my family of four at Walmart and Target, with a $100 budget for groceries and basics. Prices at both stores seemed similar, though Walmart had our favorite fruits and drinks for less. Though Walmart had some great markdowns on this trip, I preferred my shopping experience at Target. I've always been a Target girl at heart - but when it comes to groceries, I've often turned to Walmart."

"Several bags of my kids' beloved kettle-style potato chips from brands like Cape Cod and Lay's were all under $4. When I crunched the numbers, the chip bags from Walmart tended to be a a cent or two cheaper per ounce. Items like Premier protein shakes, my son's go-to breakfast before work or school, were just under $10 for a four-pack at both stores. Though, at Walmart, they cost one cent less."

A shopper compared Target and Walmart prices during same-day visits in Central Florida, planning to spend about $100 at each store on family groceries and essentials. Prices were largely similar across both stores. Walmart offered lower prices on favorite fruits, drinks, and several markdowns. Target provided a preferred shopping experience despite similar costs. Snack items like granola bars and kettle-style chips were similarly priced, often differing by cents per ounce. Premier Protein four-packs were just under $10 at both stores, with Walmart one cent cheaper.

Read at Business Insider