Amidst the bustling Edinburgh Fringe, Tony Lankester urges event organizers to leverage the concerts by Oasis and AC/DC as an opportunity rather than a disruption. With around 75,000 concertgoers expected per event, he suggests strategies such as discounted tickets for locals and post-concert performances to attract attendees. The Fringe this year promises approximately 50,000 performances, showcasing a diverse range of themes. Lankester highlights that the robust programming indicates that artists are eager to perform despite global challenges, emphasizing the health of the arts industry.
Lankester emphasizes that the Fringe should see the concerts as a marketing opportunity and entice audiences with promotions like discounted tickets and free snacks.
The Edinburgh Fringe is about 50,000 performances strong, highlighting artists’ eagerness to perform despite global issues, signaling a robust arts industry.
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