L'Oreal Paris' 'Worth It Resumé' campaign features prominent women like Eva Longoria and Helen Mirren sharing their failures, aiming to normalize failure and showcase its importance in success.
"Inspired by the brand's iconic tagline, 'Because I'm Worth It,' the 'Worth It Resume' campaign seeks to redefine success by valuing self-confidence and demonstrating how challenges lead to achievements."
"For more than half a century, L'Oréal Paris has been relentless in its dedication to breaking down barriers that prevent women from asserting their self-worth. It's a tribute to the challenges we all face that are truly steppingstones to success."
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