The hottest luxury fashion brands that customers should buy before everyone else does, according to The RealReal
Briefly

Kristen Naiman emphasized on 'The Cutting Room Floor' podcast that shopper demand plays a pivotal role in how The RealReal prices items, leveraging customer data to identify trends.
Naiman suggested that Bally is gaining momentum quickly among interesting fashion people, indicating its potential to hit mainstream status soon, thus encouraging immediate purchases.
Sciacca shared that Bally saw an impressive 42% year-over-year sales increase in August, reflecting its rising popularity in the luxury secondhand market.
Romeo Gigli is currently trending among vintage enthusiasts, noted Naiman, celebrating its romantic style and soft tailoring that made it popular in the 80s and 90s.
Read at Business Insider
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