"We are extremely proud to announce that LoopMe is among the first wave of adtech companies to have dramatically reduced all gross emissions, thereby achieving our goal to become a carbon neutral company - and we accomplished this milestone years ahead of schedule."
"Reaching carbon neutrality is a critical first step in giving back to the ecosystem we serve, and now our business sustainability efforts can empower our customers and partners to further reduce their carbon footprint."
LoopMe has reached net zero for Scope 1, 2, and 3 emissions, becoming a carbon neutral advertising partner. The company reduced gross emissions per CPM by 87% compared to 2021, achieving this milestone seven years ahead of schedule. Internal efforts included maximizing cloud efficiencies, reducing electricity consumption, and investing in carbon removal projects. LoopMe's CEO stated that reaching carbon neutrality is a critical step in supporting the ecosystem and empowering customers to reduce their carbon footprint.
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