"Technologies, Inc., one of the world's leading omnichannel supply-side platforms, today (23rd October, 2025) announced a strategic expansion of its leadership team, appointing five senior executives across product, marketing, communications, and operations. This expansion reflects OpenX's commitment to three core foundations: delivering transparent, high-quality inventory; driving innovation in data; and ensuring superior performance that directs more budget into working media. Together, these executives will help scale OpenXSelect™, the company's next-generation curation and supply-side targeting platform, simplifying the complexity of programmatic and making media work better for buyers and publishers alike."
"AI is giving us the chance to simplify what has been too complex and make our customers' and partners' jobs easier. However, technology alone isn't enough. It requires people with deep product expertise, customer focus, clear communication, and the ability to innovate and maximise value to build intelligent ad tech and champion our high standards for quality, performance, and responsibility. With these new leaders, OpenX is doubling down on our mission to make media work better for buyers and publishers."
OpenX expanded its leadership team by appointing five senior executives across product, marketing, communications, and operations. The hires will scale OpenXSelect™, the next-generation curation and supply-side targeting platform and simplify programmatic complexity for buyers and publishers. The company emphasized three foundations: delivering transparent, high-quality inventory; driving data innovation; and ensuring superior performance to channel more budget into working media. New leaders were chosen for product expertise, customer focus, clear communication, and ability to innovate and maximise value. Named executives include Sethu Balasubramanian, Nick Van Amburg, Tiffany Tai, Nate Fishler, and Emily Kramer.
Read at Exchangewire
Unable to calculate read time
Collection
[
|
...
]