Strava has made significant moves in the fitness app market with its recent acquisitions of The Breakaway and Runna, both providing AI-driven personalized training plans. The Breakaway, specifically aimed at cyclists, and Runna for runners, reflect Strava's strategy to enhance its service offerings. While Strava is known for its social networking features and workout tracking, the company reassured users that it would continue to support an open API, maintaining flexibility for third-party applications even as it explores new integrations.
Strava's acquisition of cycling app The Breakaway signals a strong interest in providing personalized training plans for users through innovative AI technology.
Strava’s CEO Martin emphasized that, despite acquisitions, the platform will maintain an open API for user customization, assuring athletes of their existing routines.
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