The secret to happy customers is... your data layer | MarTech
Briefly

The secret to happy customers is... your data layer | MarTech
"Mike Pastore is the Head of Content & Media at Third Door Media, the publisher of the Martech and Search Engine Land websites and the producer of the SMX and MarTech Conferences. In nearly three decades in B2B marketing, Mike has worked as an editor, writer, and marketer. He first wrote about marketing in 1998 for internet.com (later Jupitermedia). He then worked with marketers at some of the best-known brands in B2B tech, creating content for marketing campaigns at both Jupitermedia and QuinStreet."
"MarTech is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page's content was written by either an employee or a paid contractor of Semrush Inc."
MarTech is owned by Semrush and remains committed to providing high-quality coverage of marketing topics. Unless otherwise noted, page content is written by Semrush employees or paid contractors. Mike Pastore serves as Head of Content & Media at Third Door Media, which publishes MarTech and Search Engine Land and produces the SMX and MarTech conferences. Pastore has nearly three decades of B2B marketing experience across editorial, writing, and marketing roles. He began writing about marketing in 1998 for internet.com (later Jupitermedia), created campaign content at Jupitermedia and QuinStreet, and led demand generation at TechnologyAdvice before joining Third Door Media.
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