NOTUS announced plans to double its staff after Washington Post layoffs, beginning with hiring former Post reporters. Leadership later confirmed a rebrand as “The Star” and a June relaunch. Separately, The Washington Star, a conservative-leaning newspaper that ended in 1981, has resumed publishing under media executive Dovid Efune. Efune previously revived The New York Sun and says it is profitable. The Washington Star is publishing on Substack, with plans for a website within two months and a weekend print newspaper by year end. Efune also aims to hire up to 50 full-time journalists and contributors. Robert Allbritton, tied to the original paper through family ownership, said the long gap should prevent reader confusion.
"In March, it announced plans to double its staff, starting with hiring several former Post reporters; in April, leadership confirmed it would rebrand as "The Star" and relaunch in June."
"The Washington Star, a conservative-leaning newspaper that shut down in 1981, has started publishing again under media executive and New York Sun publisher Dovid Efune, The New York Times reported Thursday."
"Efune previously revived The New York Sun after it shut down in 2008, and claims it is profitable today, per the Times. The Washington Star has begun publishing on Substack, and Efune told the Times' Katie Robinson that he aims to have a website live in the next two months and publish a weekend print newspaper by the end of this year."
"He also said he plans to hire up to 50 full-time journalists and contributors. Robert Allbritton, The Star's backer, has ties to the reanimated newspaper, too; his father owned The Washington Star. He told the Times he's not worried about the similar names confusing readers, adding, "The Washington Star has been gone for 50 years now, so it doesn't make a whole lot of sense that they're bringing it back.""
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