CNN is set to launch a new streaming service this fall, building upon its previous digital subscription offering. This initiative aims to provide a centralized access point for news across various platforms, including mobile and connected TVs. Following the failure of the CNN+ streaming service, which lasted just one month, CNN hopes to better serve its audience with a more integrated and user-friendly experience. While pricing and release details are yet to be announced, CNN's leadership emphasizes the company's commitment to innovative video-led journalism.
CNN has been leading and innovating in video-led journalism since its inception, and the expansion of our subscription offering to include streaming embodies that pioneering spirit.
The announcement comes roughly three years after CNN's parent company, Warner Bros. Discovery, scrapped its previous streaming service, CNN+, one month after its launch.
CNN said the new service will give customers a 'simple and centralized way' to access their news content across all platforms.
CNN+ was scrutinized at the time for relying on paid subscribers when the basic cable version of CNN was already struggling to attract an audience.
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