Carly Riordan's journey from a college student sharing preppy outfits to running a successful lifestyle blog parallels the evolution of online communities, often fostering harsh critiques.
"I used to check my Google Analytics regularly to track where traffic was coming from," Riordan recalls. Her discovery of a forum discussing her shocked her into an awareness of pervasive snark.
The rise of snark forums reflects a troubling trend in the influencer culture: anonymity fuels backlash against perceived unrelatability and privilege among social media stars.
Riordan's experiences underline how the proliferation of online commentary can lead to a vicious cycle of criticism, forcing influencers to navigate the harsh realities of public opinion.
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