As Iran approaches its new Persian year, the budget for the state broadcaster, Islamic Republic of Iran Broadcasting (IRIB), will rise by approximately 50% despite the nation's worsening economic climate. Reports show that IRIB's budget will surpass the combined budgets of ten ministries. Under the control of Ayatollah Khamenei, critics highlight that IRIB struggles to compete with foreign Persian media, as trust in IRIB has plummeted. Recent polls indicate only 12.5% of Iranians now turn to IRIB for news, compared to 51% in 2017, illustrating a significant public discontent and media marginalization in a tightly regulated environment.
Khamenei criticizes the broadcaster because the large and highly staffed organization is unable to counter the influence of Persian-language media outside Iran with opposition networks, independent channels, and social media.
According to the Iranian Students Polling Agency in Tehran, only 12.5% of the population still listen to IRIB news, a drastic loss of trust compared to 2017 when 51% still followed.
Despite Iran's strict media control, the state broadcaster has long since lost its sway over public opinion, indicating a significant shift in public perception.
Ayatollah Khamenei would like the people to watch the Iranian broadcaster only, but Iranian media outlets abroad are much more successful.
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