A tale of four Kodaks
Briefly

Kodak's resurgence at CES 2025 highlights the phenomenon of brands that revive themselves, often selling products under nostalgic names despite unclear market relevance.
Mizari's use of the Memorex brand for e-bikes, scooters, and golf caddies raises questions about the effectiveness of retro branding in contemporary markets.
Read at Engadget
[
|
]