Emily Gittins, driven by concerns over the fashion industry's environmental impact, co-founded Archive in 2021 to offer software solutions for resale platforms. Responsible for a significant proportion of global CO2 emissions and water waste, the fashion sector faces increasing demand for sustainable practices. Archive aims to help brands adapt to this trend, boasting features such as smart pricing and warehouse management. With $54 million raised, including a recent $30 million Series B, Archive services over 50 brands and positions itself for growth in the burgeoning second-hand market expected to reach $73 billion by 2028.
In 2021, Gittins teamed up with Ryan Rowe to launch Archive, a company that provides software to fashion brands and merchants so they can create resale platforms tailored to each business's wants and needs, including a spot where people can sell used clothes to each other.
The way we consume today is hugely problematic," Gittins told TechCrunch. Archive's features include smart pricing and product feeds; and warehouse management to handle intake, processing, repair, and fulfillment.
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