According to recent estimates from TechCrunch, based on data from Appfigures, X now has around 1.3 million paying users, or 0.26% of its total user base.
That’s estimated to be bringing in around $14.7 million per month for the company, or $176.4 million per year, but that only equates to around 6% of the business' total revenue.
Some have speculated, for example, that Musk could use his expanding xAI project to help prop up X itself.
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