Exclusive | New Yorkers are rushing to buy Kendrick Lamar's $1,200 Super Bowl flare jeans - or just try them on in Celine stores
Briefly

The article discusses the viral popularity of $1,200 Celine flared jeans, which gained massive attention after rapper Kendrick Lamar wore them during the Super Bowl LIX halftime show. The demand surged significantly, with Google searches increasing by 5,000% shortly after the performance. Fashion experts note that this trend is reminiscent of nostalgia for Y2K style, with celebrities like Meghan Markle and Bella Hadid spotted in similar styles. The flared jeans represent a revival of retro fashion trends from the '60s and '70s, appealing to both men and women in modern contexts.
flared jeans are also performing high among the high-rollers, too. VIPs, such as Meghan Markle, Bella Hadid, Sydney Sweeney and Pharrell Williams, have recently been spotted sporting the haute hip-huggers.
These vintage-inspired silhouettes bring nostalgia back in a cool, modern way, and we've seen a definite surge in interest since the halftime performance.
Read at New York Post
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