Hot Wheels and Ferrari have announced a groundbreaking collaboration at the Nuremberg International Toy Fair, their first in over a decade. This partnership will introduce a dynamic selection of die-cast cars and collectibles, celebrating Ferrari's rich automotive legacy. The lineup will include everything from iconic road and racing cars to contemporary high-performance models, with pre-orders set for spring and additional releases planned through 2025. Aimed at both hardcore collectors and casual fans, the collaboration underscores the brands' shared dedication to accessibility and craftsmanship, creating 'rolling works of art' that reflect Ferrari's racing heritage and Hot Wheels' design excellence.
This exciting partnership brings Ferrari's celebrated automotive legacy back into the Hot Wheels universe, featuring both legendary and current high-performance models.
From ultra-premium, limited-edition models to Mainline die-casts and remote-control cars, the lineup aims to cater to both seasoned enthusiasts and casual fans.
The Prancing Horse boasts over 5,000 racing victories and 16 Constructors' Championships in Formula 1, making it one of the most successful names in automotive history.
It was a passion project for the Hot Wheels team to deliver authentic visions of these iconic Ferrari models.
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