"Scent is deeply personal, and the best fragrance is one that resonates with you. It’s not about external olfactory validation."
"Your fragrances should reflect different aspects of your personality and mood, and evoke memories."
"Always test scents on the skin and never the blotter; they react to our skin's unique chemistry so smell different on everyone."
"If the brand has a hair mist or body spray version, it will often be a much cheaper way to try a scent before committing to the full perfume purchase."
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