Nextdoor is launching a revamped version of its service called the 'new Nextdoor', featuring local news, real-time alerts, and an AI-powered guide for exploring local businesses. This redesign addresses previous declines in engagement and misinformation issues by enhancing local information quality. To provide news, Nextdoor has partnered with 3,500 local publications across North America and the UK. These partnerships do not involve financial transactions, as Nextdoor will display content while directing traffic to the publishers, moving away from its previous reliance on user-generated content.
Nextdoor is launching a redesigned version of its service called the 'new Nextdoor', adding local news, real-time alerts, and an AI-powered feature called 'Faves'.
Nextdoor aims to increase the quality and quantity of local information by partnering with 3,500 local publications from the United States, United Kingdom, and Canada.
Historically, Nextdoor relied 100% on user-generated content. However, to enhance neighborhood specificity, it's now incorporating local news from third-party publishers.
These aren't commercial agreements, as Nextdoor isn't paying for the content nor are the publishers paying the company. It's merely displaying headlines and snippets.
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