"Mahan's campaign is leaning heavier into the San Jose mayor's moderate Democrat branding, with the slogan 'DEMOCRAT for Governor' now emblazoned on his campaign website."
"The rebrand comes amid Mahan's staggering financial support from Silicon Valley tech executives and billionaires, as well as the involvement of conservatives in his campaign."
"Mahan has tailored his campaign as a bipartisan movement, peeling moderates away from the extremes of both political parties."
"While running as a Democrat, he's separated himself from progressives by taking a stance against California's proposed billionaire tax."
San Jose Mayor Matt Mahan's internal poll indicates he has risen to third place among Democratic candidates for California governor, with 8% favorability. Despite this, he trails behind Republican Steve Hilton at 25%, billionaire Democrat Tom Steyer at 16%, and former Congresswoman Katie Porter at 10%. Mahan's campaign is emphasizing his moderate Democrat branding and has raised significant funds, totaling $12 million, with outside committees contributing an additional $23 million. He aims to attract moderates while distancing himself from progressive policies.
Read at San Jose Spotlight
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