Elon Musk has ambitious plans for his platform X, with user goals set at 600 million active users by 2025 and 931 million by 2028. The current metrics show X has achieved 600 million monthly active users (MAU), but there are signs of audience decline according to EU transparency reporting. Importantly, X is not obligated to produce validated user numbers in regions outside Europe, complicating the understanding of its global user base and engagement levels.
Elon Muskâs vision for platform X included projections of reaching 600 million active users by 2025 and 931 million by 2028, indicating ambition for growth.
Currently, X is reported to have 600 million monthly active users (MAU), but there's evidence of audience loss according to EU transparency reports.
Despite reaching 600 million MAUs, the platform's growth appears to be faltering, with reports indicating a decline in user engagement and audience retention.
X's European transparency report indicates user number auditing is not mandatory outside the EU, raising concerns about the accuracy of reported user figures globally.
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